Zero Skateboards founded by Jamie Thomas in 1996 as an answer to the mediocrity in skateboarding. The goal was to create a brand that spoke to underdogs and represented the rebellious roots of skateboarding.
Zero Skateboards is a skateboard company located in Carlsbad, California, United States (US). The brand founded by professional skateboarder and entrepreneur Jamie Thomas. And is distributed by his Black Box Distributioncompany. In late June, 2014 Thomas announced that the brand would be distributed by the Dwindle Distribution company. It is based in El Segundo, California, US. Subsequently, in 2016, Thomas and Dwindle announced that Zero Skateboards is operated independently by Thomas
The Zero brand was originally a clothing company, formed in 1996, and subsequently evolved into a skateboard company, with Thomas leaving Toy Machine to become Zero’s first professional team rider.
In early 2003, Thomas opened a plant in Tijuana, Mexico, named “Edieth and Osuna”, to manufacture the skateboard decks of the Black Box brands. Zero team rider Chris Cole was a shareholder of the company from 2011 to 2014.
Finally The company has released seven videos. With the premiere of the latest release, Cold War, occurring on November 8, 2013. The premiere held at the La Paloma theater in Encinitas, California, US and Thomas invited every Zero rider, former and current, onto the stage prior to the showing of the 40-minute video.
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